About – The teamHuman factors and usability

We integrate human factors and usability into every phase of product design to ensure that devices are safe, effective, and intuitive to use.

We support regulatory compliance with FDA and EMA standards by crafting Human Factors Engineering (HFE) plans and usability assessments that are essential for Class II and III device approvals.

Human factors and usability expertise

With our extensive expertise, we go beyond theory to deliver devices that foster user confidence and promote safe interactions.

Our team specialises in ethnographic research, concept testing, and both formative and summative user studies.

Andy Pidgeon

Andy Pidgeon

Head of Usability

Francesca Stephens

Francesca Stephens

Head of Design

Jake Greer

Jake Greer

Senior Consultant

Michaela Hume

Michaela Hume

Consultant

Oliver Jelley

Oliver Jelley

Consultant

Robin Ferraby

Robin Ferraby

Director of Consumer

Stuart Banister

Stuart Banister

Senior Consultant – Mechanical Design

Let us help you

Our approach uses real-world user insights to reduce risks and improve device usability by addressing the needs and behaviours of end users.